According to my last Twitter search this revelation has been going around the Twitterverse for the last 9 days.
The majority vote seems to be going with 120 but Iconic88 has suggested that “100 is the new 140 for massive retweetlove”, I tend to agree with the “Chief Happiness Officer on Twitter, Friend, Ideas Evangelist, Relationships Engineer & Foodie” that 100 is the way to go.
“What are you babbling on about?” I hear you say. “Retweets.” I say.
Retweets: the act of forwarding an interesting, inspiring, useful or downright embarrassing Tweet to all of the wonderful people who have taken the trouble to follow you. Here is the thing: if you use your full quota of 140 characters to write the most witty and potentially bandwidth-breaking viral Tweet, you risk having it ruined by well meaning Twits (meant in the nicest possible way) who have to edit your prose to allow for the “RT @GeniusTwit” that is added to the front of the Tweet (and think about what then happens if their retweet is then retweeted again . . . and possibly again!**). Not forgetting that your followers may also wish to use a few characters to share their praise and adulation for your words of wisdom.
A message sent to a friend this morning sums it up I think, “I just found out something new about Twitter: I can’t send a direct message to someone who isn’t following me. Anyhow this is what you would have had via Twitter if you were following me: “Re: request to retweet – 120 is the new 140 . . . have to allow for the “RT @xxxx . . . “” I don’t mind doing a quick edit but I bet many others are less sweet natured and for those that will edit you risk having your copy mutilated.” *
So, if you want to feel the love from having your Tweets passed from Twit to Twit throughout the Twittersphere . . .
Keep it short,
keep it sweet,
give your friends the chance to Retweet.
Or as a well timed Tweet from tewy that just arrived on my TweetDeck says, “say less, do more“.
Best,
Marc.
* For those interested in how the conversation continues I attach it here:
[11:41:50] Wise Friend: I am following you!
[11:42:25] Marc Lucas: Twitterdeck must be playing silly buggers – I’ll turn off the paranoia now.
[11:42:37] Wise Friend: ha ha
[11:42:40] Marc Lucas: Tweetdeck
[11:46:06] Marc Lucas: Whilst I’ve got you here: do you have anyone you could recommend to adjust a couple of WordPress templates for me? No favours involved, cold hard cash paid for services rendered – not a big job but might include some messing about with graphics files as well as the template code so may need two different somebodies.
[11:46:44] Wise Friend: are they big fixes or minor stuff? i can take a look if you want
[11:46:52] Wise Friend: I accept payment in beer only
I’m sure you can see why I like this chap!
Sources:
“100 is the new 140 for massive retweetlove“: Iconic88.
“120 is the new 140“: Stephanie Wonderlin @ Socialite Marketing.
“How To: Not Suck At Writing Tweets“: Diana Adams @ Bit Rebels.
“With Twitter Think 120, not 140“: Sara Bonert @ active rain.
**Correction:
Having just retweeted a retweet I notice that the list of retweeters is not added to the front of the Tweet, only the original author is credited with the love.










Twitter Updates

Written by Marc Lucas
Topics: Marketing, Writing